Scheduling newscasts: a worldwide comparison of progamming strategies and audience results

Submitted by VOSSEN on Thu, 01/26/2012 - 18:17

MariÑo, M., Monclus, B. (2010). Scheduling newscasts: a worldwide comparison of progamming strategies and audience results. IAMCR conference 2010: "Communication and Citizenship". 18-22 July.

Abstract: