Tweens as a commercial target group. Children and Disney filling the category

Submitted by SORENSSEN on Fri, 03/01/2013 - 16:38

Sorenssen, I. (2012). Tweens as a commercial target group. Children and Disney filling the category. Anna Sparrman, Bengt Sandin & Johanna Sjöberg(Eds.). Situating Child Consumption. Rethinking values and notions of children, childhood and consumption, 177-194Lund, Sweden: Nordic Academic Press.